Less is More – Timeless Scandinavian Design
The Scandinavian design took hold around the 1950s in the field of interior design and architecture. Nowadays, however, it has turned into a real philosophy: it symbolizes the perfect mix of functionality and beauty, hence becoming a leading lifestyle all over the world.
Defined by three fundamental elements – minimalism, timelessness and functionality – the Scandinavian style favours bright spaces, clean and simple lines, as well as the total lack of clutter.
Three words to describe the Nordic style philosophy? Less Is More.
Scandinavian design suits everybody!
The Scandinavian design stems in part from the need to survive the cold, dark and challenging Nordic winters. Such style mainly features natural materials - like wood, when it comes to furniture and interior design, and silk for clothing - as well as pure, understated and classic elements.
Neutral colours such as black, grey, beige and white are also of fundamental importance for the Nordic design philosophy: such colours give a sense of practicality, modesty and simplicity. Plus, they are easy to match up. And even though it might seem a luxurious lifestyle, the Scandinavian design is universally wearable and accessible for everyone.
Yet, in the fashion world there is a myriad of brands inspired by Scandinavian design offering luxurious, classic and timeless garments… and Flair Copenhagen is one of them!
If you already had the chance to read Flair’s blog page or come across its website, then you know what we are talking about. Otherwise, let’s repeat it one more time! Scandinavian design, luxury and sustainable silk are all the words you need to get to know Flair Copenhagen. Flair’s 100% recycled silk garments are realized in the lights of the timeless and classic Nordic style… all at a fair price!
The Timeless Beauty
When it comes to both fashion and interior design, the Scandinavian style makes sure that every piece has its importance and modesty: no accessory can be flashier than the others.
And thanks to the clean and linear style that strikes a perfect balance between urban high fashion and practicality, Scandinavian fashion brands are the top masters when it comes to realizing elegant clothes, but informal and romantic at the same time.
This is exactly what Flair offers.
Using silk, the most classic and pure material of all, Flair guarantees quality, high urban fashion, luxury and, most of all, garments that have the ability to adapt to any situation for a really long time .. because both silk and the Scandinavian style are timeless!
Whether it is a silk dress, robe, or a shirt, we are talking about garments with timeless charm and beauty that will forever have a special place in our closets!
By Elisa Laderchi